Brandon Schauer is an experience design director for Adaptive Path. He speaks, writes, trains, and practices experience design as a differentiator for business strategy.
Brandon's passion for finding and understanding the unmet needs of customers has led him to diverse environments, from the homes of cancer patients to tunnels beneath Walt Disney World. This insight with customers -- plus a solid grounding in business analysis and a mastery of design methods -- allows Brandon to help organizations define and design more meaningful experiences for their customers.
Brandon has over a decade of experience developing new products, services, and user experiences for the web, desktop, and devices. He's keynoted, presented, and conducted workshops at such conferences at Business to Buttons, IA Summit, Designertopia, and UIE Web App Summit.
Past clients include American Cancer Society, Bank of New York, Charles Schwab, Chase Manhattan Bank, First Union Bank, Flickr, JetBlue, LeapFrog, Morgan Stanley, Motorola, morningstar, NYCE, and Vanguard Financial.
Brandon holds two master-level degrees from schools with the Illinois Institute of Technology. He received a Master of Design from the Institute of Design in Chicago where he studied the planning, development, and management of innovation. Concurrently, he graduated with a MBA from the Stuart School of Business. Brandon is a past editor for the Institute of Design's Perspectives on Design and Strategy, allowing him to pick-the-brains of leaders in the fields of innovation, design, and strategy.
He also has a love of Excel that is unnatural for a designer.
Books from Brandon
- Subject to Change: creating great products and services for an uncertain world (Author)
- From O'Reilly Media, released March 26th, 2008
- To achieve success in today's ever-changing and unpredictable markets, competitive businesses need to rethink and reframe their strategies across the board. Instead of approaching new product development from the inside out, companies have to begin by looking at...